Using the very best laundry detergents means your laundry will emerge from the machine spotless, with whites pristine and colours vibrant. In creating Powergems, Unilever’s R&D team sought to create a laundry product from scratch, using 100% active ingredients whilst being two times more concentrated than washing powder. In doing so, they have created an entirely new format for laundry detergent which has tested positively with shoppers who have previewed the product. Powergems new concentrated gem formulation removes stains effectively with less mess than a powder but with the care and intense freshness of a liquid, all in one product. Our results may surprise you – the most expensive cleaning products aren't always the best. And as we reveal which laundry detergents are the best value, we can help you save money.

As the first major innovation in laundry care in a decade, Persil Powergems delivers the ultimate washing experience with a combination of powerful stain removal, care and intense freshness, in a unique, new concentrated format. By offering shoppers this category-first innovation, we believe we will encourage further innovation in the category and help grow value for our retail customers and our business. The innovation is creating lots of excitement in the Home Care business, with major retailers viewing Powergems as a way to revolutionise their laundry portfolio. Talking to European Supermarket Magazine ( ESM), Ian Bell from market research provider Euromonitor International, said the laundry detergent market has been in need of innovation: Powergems unique gem format uses fewer chemicals per wash and contains only active ingredients, to ensure it is twice as concentrated as Persil’s current powder format. As a result, consumers will be able to use less product to get brilliant results. In testing with consumers, 92% of people said that Powergems exceeded their expectations and 74% rated the product as new and different compared to other laundry detergents available 1. No one else tests as thoroughly as we do. Our independent lab tests mimic the everyday dirt and stains you get on your clothes and linen, so you can be confident that Best Buy laundry detergents really will get your grubbiest washing clean. For more ways to keep your household running smoothly, sign up for our Home newsletter – it's free monthly.

UNILEVER STANDARD TERMS & CONDITIONS FOR PRIZE DRAWS AND COMPETITIONS IN GREAT BRITAIN / THE UK / REPUBLIC OF IRELAND The plus that I’ve found with these over the capsule style is that you do have more control over the amount you use. So if washing a really small load, you could fill up to the half way line and for a full or heavily soiled load fill to the top. Use Persil Powergems, a revolutionary laundry detergent with triple powers that removes stains, cares for clothes and keeps them fresh. These little gems offer the ultimate clean, ensuring you only have to wash once and they even work well on filthy school shirts! In testing with consumers, 92% said Powergems exceeded their expectations and 74% rated the product as new and different compared to other laundry detergents available. The potential environmental benefits are huge

I am sure that the amount of washing I need to do has doubled exponentially with each child we have added to the family. As little babies they get through several outfits a day and it doesn’t seem to have eased off, especially with the introduction of double potty training last month and the big two’s ability to decorate their school shirts with their lunches every day. With this insight, our R&D centres in Mumbai, Vlaardingen and Port Sunlight, sought to create a laundry product from scratch that uses 100% active ingredients and is twice as concentrated as powder. The new formulation, produced in Lord Lever’s first-ever soap factory in Warrington, removes stains effectively with less mess than a powder, but with the care and intense freshness of a liquid. This new technology allows fragrance molecules to cling to fabric throughout the wash.Persil powergems definitely cleaned my wash better and the stains came out first time, even a spaghetti sauce stain that I have not been able to shift. The fragrance was really clean and fresh and stayed on our clothes for days. I really like this product, I like how clean and easy to use it is and I would definitely buy it in future. The laundry detergent gems combine the power of stain removal, fabric care and fabric fresheners, which are released with perfect timing during your wash. The detergent gems dissolve in the wash, leaving you with spotlessly clean clothes - courtesy of Persil.. X3 power stain removal, care and freshness. New laundry detergent, Persil Powergems boasts triple power to remove stains, care and freshen. It contains stain remover agents effective even on tough stains. Gems help your clothes stay as good as new while giving them extraordinary freshness in just one dose. Washing gems are available in bio and non bio variants. The laundry detergent gems dissolves in the wash, leaving your clothes spotless. For extraordinary results use Persil Powergems in all your washes. Persil. I was a bit sceptical about using them as most detergents don’t follow up with the features advertised. I was pleasantly surprised to find that the Persil Powergems did follow through and the clothes did come out cleaner and smelling fresher. My boys have certain clothes that they love and want to wear constantly (their football kits!) so I need our laundry detergent to care for the clothes well, keeping their colour from fading.

With three boys who are football mad, and often come home filthy after playing in the park, and a baby who’s just getting started with weaning, we definitely need a laundry detergent that is powerful enough to handle stains well, and keeps clothes looking good wash after wash. A biological product contains enzymes. An enzyme is a highly efficient stain removal ingredient which works at low temperatures. Gemma Cleland, Executive Director for Unilever’s Home Care category, says: “When it comes to laundry, everyone wants to get the job done with great results but with minimum fuss. That’s why our shoppers tell us they are looking for laundry products that make washing simpler and easier.” They contain two and a half times more cleaning agents for oil and grease based stains and eight times more fabric shielding molecules to effectively remove stains.

I was asked to review the new Persil Powergems and I jumped at the opportunity as I am aways looking to try out new laundry products to make my work easier. I have done 10 washes with the new Persil Ultimate Powergems and have been delighted with the results. I have not had to rewash any of the clothes and it even managed to get tomato sauce out of a school shirt with no pre-treating. Jacinta Zechariah and Jacintaz3, 2011 – 2023. Unauthorized use and/or duplication of this material without express and written permission from this blog’s author and/or owner is strictly prohibited. Excerpts and links may be used, provided that full and clear credit is given to Jacinta Zechariah and Jacintaz3 with appropriate and specific direction to the original content.